Two brands, both well-established in their own fields – Persol and Gulf Historic – have joined forces to create a unique set of sunglasses. It’s based on the Persol Jean model (0PO3310S) but with a twist many motorsport enthusiasts will adore. Donning a bold black acetate body and blue polar Barberini Premium glass lenses, the sunglasses boast the unmissable Gulf Historic logo on the temple tip.

It’s a limited-edition model that will be unveiled during the Gulf Historic Dubai GP Revival event, scheduled from December 8 to December 10, 2023, at Dubai Autodrome. Visitors can experience the Persol X Gulf Historic sunglasses firsthand at the eyewear brand’s pop-up.

California-based eyewear brand Oakley has inked a multi-year partnership with one of the most popular online video games – Fortnite. According to the deal, the former will release exclusive eyewear collections donning some of the aspects of the famous video game. The collaboration starts with two designs, both boasting the mark of Fortnite’s Battle Royale’s Victory Crown etched on the lens.

The first is the Oakley Helux Fortnite. It comes with the brand’s proprietary Prizm Gaming 2.0 Lens Technology, reducing glare from OLED and LED displays without compromising the sharpness. The second is called Oakley Hydra Fortnite. It’s better suited for outdoor adventures, packing a golden Prizm 24k lens.

The Oakley X Fortnite collection will be available exclusively on the eyewear brand’s official website starting November 29, 2023.

Also Read: Game For Longer With New Oakley Collection

Massachusetts-based sportswear brand New Balance has introduced a new range of running shoes called Fresh Foam 1080v13. The brand claims the new footwear is versatile, adapting well to activities such as jogging, sprinting, or just running around town, completing day-to-day stuff. The key features include a new outsole design that provides improved forefoot stiffness, lighter Fresh Foam X cushioning for a comfier running experience, increased midsole stack height and a breathable mesh upper layer. Rounding off the shoe are reflective highlights, which will be helpful in low-light runs.

The New Balance Fresh Foam 1080v13 range covers options for men and women. Prices in the UAE start at AED 899.

Popular South African dining chain Nando’s has collaborated with sports brand Puma to create a spicy-looking sneaker. Meet the Puma X Nando’s RS-Xtra Hot, available now at select Puma stores in the UAE and online at the brand’s official website.

The RS moniker, short for Running System, dates back to 1984. When Puma introduced it, the shoe became the world’s first wearable and smart sports product. The collaboration to create the RS-Xtra Hot builds upon the same foundation. Bespoke touches include Puma lettering in Nando’s font, the restaurant’s PERI-ometer and its Barci Cockerel logo. This fusion of two brands is celebrating South Africa’s Heritage Day.

Montegrappa, a century-old maker of luxury writing instruments, has released a limited-edition collection of luxury fountain pens to mark the 60th anniversary of Lamborghini called The Montegrappa Automobili Lamborghini 60° collection. This collection features sixty fountain pens finished in six Lamborghini factory colours, finished in an ultra-light hexagonal profile milled from aerospace aluminium and clad in forged carbon fibre. This limited edition Montegrappa pen even gets a red alloy flip switch located on the pen’s base, inspired by Lamborghini’s iconic starter button. The collection is available to view at the Montegrappa store in The Dubai Mall.

British sportswear brand Castore has officially set foot in the Middle East by opening its first-ever store in the region. Located at the Dubai Mall, UAE, and inaugurated a few days ago, the store will rely on the brand’s regional distribution partner, Liwa Trading Enterprises. The 70 sqm outlet has activewear collections for men and women.

Castore is available in 57 countries worldwide. Today, it is an official apparel partner for brands like Red Bull, McLaren Formula One Team, Newcastle United FC, England Cricket and the Lawn Tennis Association.

Renowned sneakers maker Asics has introduced the 30th iteration of one of its hot-selling shoes – Gel-Kayano. The Japanese firm claims the new-gen running shoe “reimagines the level of comfort” with the help of new technologies. One is called the 4D Guidance System, which supports the runners by working with the body’s movement. Another new feature, PureGel, promises increased shock absorption and smoother transitions for the user. Aiding the comfort and speed aspects is a combination of FF Blast Plus Eco cushioning and a 4mm increase in stack height.

The new Asics Gel-Kayano 30 is available at all official retailer outlets, including Sun & Sand Sports, GoSport, Intersport and online at AED 795 (RSP excluding VAT). Those who plan to buy these shoes will benefit from Asics labelling them with the total CO2e emissions produced across their lifecycle. That ticks the sustainability box.

American shoe brand New Balance announces the launch of its newest silhouette, the WRPD Runner, with the launch of the “Sea Salt” colorway in the MENA region. The upper features New Balance’s iconic running design with an oval shape, as a futuristic take on the retro shoe style. The midsole benefits from soft sculpted FuelCell technology with forefoot cushioning. The “Sea Salt” colorway will be available at the following GCC stores – Level Shoe UAE, The Dubai Mall, YAS Mall and Drop Kick, starting August 23, 2023, with retail pricing at AED 799.

There’s no doubt about Dubai’s electric vibe, one that’s intoxicating and invigorating simultaneously. Global sportswear brand Puma knows a thing or two about honouring that spirit. An example pops up from June this year when the brand introduced a limited-edition RS-X 07 collection. Now, it’s back with another such announcement. What you see here is called the “Dubai Suede” range of sneakers by Puma. Available in-store and online, the collection comes in two of the company’s authentic colourways and unmistakable design, one that can trace its roots back to 1968. As you’d expect, it’s a limited-run affair. So, before it runs away… You know what to do!