Porsche Design, the lifestyle brand from the renowned German sports and luxury car manufacturer, has announced that Hollywood actor Orlando Bloom will serve as the new Brand Ambassador for its Timepiece and Eyewear collections.
Hollywood star Orlando Bloom, known for blockbuster hits like Pirates of the Caribbean, The Lord of the Rings, The Hobbit, and Gran Turismo, is also a long-time Porsche enthusiast. Frequently listed among the world’s sexiest men, he admires design, technical innovation, and functionality—making this partnership with Porsche Design a natural fit. As the new face of the brand’s select collection, he showcases the iconic Chronograph 1 timepiece and seven models of its cutting-edge sunglasses and prescription eyewear.
Orlando Bloom said:
“It’s a great honor to represent Porsche Design as Brand Ambassador. From our first conversation, I was excited about the idea of a partnership. I immediately sensed that the Porsche Design team and I share a mutual passion for great design and a similar mindset. The brand has a unique way of translating the unmistakable design and timeless elegance of icons like the Porsche 911 into lifestyle products. This blend of sports car-inspired aesthetics, unique heritage, and exclusive lifestyle truly fascinates me. It’s exciting to now be part of this success story,”
Stefan Buescher, CEO of Porsche Lifestyle Group said:
“Orlando Bloom is a perfect match for Porsche Design because he truly embodies our lifestyle, as well as our shared values of authenticity, style, and a passion for perfection, all of which are reflected in the commitment he’s made to his craft. As an acclaimed actor with international appeal and popularity around the world, Orlando will further enhance Porsche Design’s global awareness and positive perception of our brand. We are so proud to have him on our team and look forward to partnering on many inspiring and innovative projects together,”
The 911 among watches: The Chronograph 1 – All Black Numbered Edition
The Timepiece campaign centres on the Chronograph 1 – All Black Numbered Edition, a tribute to the 1972 Chronograph I by F. A. Porsche, the designer of the Porsche 911. Inspired by the 911’s dashboard, it was the first fully black chronograph and revolutionised the watch industry. Re-engineered and reissued in 2022, it is handcrafted in Porsche Design’s Solothurn, Switzerland manufactory, where automotive innovation meets Swiss watchmaking. The campaign visuals feature the brand’s signature black and red colour scheme alongside its original muse—the Porsche 911.
Eyewear Collection: The iconic P’8478 with interchangeable lenses and 6 other sunglasses and prescription styles
The iconic P’8478 leads the Eyewear campaign alongside six other styles from the 2025 Porsche Design Eyewear Collection. Designed by F. A. Porsche in 1978, it was the first sunglasses model with an interchangeable lens system. Its quick-release mechanism allows easy swapping of teardrop-shaped lenses for different light conditions. Made from lightweight titanium and scratch-resistant polycarbonate, the P’8478 blends innovation, durability, and performance.
