Two Italian houses have joined forces on the Xerjoff Automobili Lamborghini fragrance collection. The collection bridges haute perfumery and super sports car culture, rooted in a shared obsession with craftsmanship, innovation and precision.
The Xerjoff Automobili Lamborghini fragrance collection, moreover, draws on a deep alignment between the two houses. Both brands transform technology and emotion into sensory experiences. Furthermore, both treat design as a declaration of character rather than a purely aesthetic choice.
What does the Xerjoff Automobili Lamborghini fragrance collection include?
The Xerjoff Automobili Lamborghini fragrance collection comprises three eau de parfums, each following a design-led approach that balances aesthetics and function while layering sensations across a strong visual identity.
Avanguardia (USD 448) opens with mandarin, davana and cherry, moves into the heart of black violet, rose geraniol and fractionated patchouli oil, and closes with tonka bean and styrax. It is, furthermore, a woody and fruity composition that channels the rush of acceleration.
Fierezza (USD 418), meanwhile, leads with pink pepper, davana, and Sichuan pepper; a heart of geranium, marine note, ambrette, and frangipani; and a base of amber, myrrh, and suede. This oriental and fresh scent, accordingly, captures the first moment of contact with the car.
Perseveranza (USD 399), finally, opens with ginger, cedrat, and pimento berry, moves through clove bud, vetiver, and elemi, and closes with tonka bean, styrax, and cistus oil. This woody and spicy composition embodies the quiet determination that defines the Xerjoff Automobili Lamborghini fragrance collection.
How does the bottle design reflect both brands?
The Xerjoff Automobili Lamborghini fragrance collection dresses its iconic flacon in Lamborghini’s super sports car colours. Additionally, for the first time, Lamborghini’s shield appears on the front plaque. The packaging likewise references the hexagonal motifs and cockpit details of Lamborghini’s design language. Each box also contains an authentic leather fragment from the Selleria department, transforming a production material into a mark of quality.
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What do the brand leaders say?
Christian Mastro, Marketing Director of Automobili Lamborghini, says the Xerjoff Automobili Lamborghini fragrance collection reflects values central to both brands: excellence, research and attention to detail, and extends Lamborghini’s vision beyond the automotive sphere.
Sergio Momo, Founder and Creative Director of Xerjoff, similarly points to a shared Made in Italy ambition, adding that the Xerjoff Automobili Lamborghini fragrance collection is the direct result of that common pursuit of excellence.
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Why does this collection matter?
The Xerjoff Automobili Lamborghini fragrance collection goes beyond a licensed product. Instead, it’s a coherent project built on shared values, turning vision, craftsmanship, and a passion for performance into olfactory form. All three fragrances are available now on the official website.
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