With summer coming to an close soon and the new school year right around the corner, global sportswear brand, ASICS has chosen the right time to launch its first-ever Back To School collection. The collection is said to be perfect for young and active children, featuring comfortable shoes designed for growing feet.
With the ASICS’ 2024 Back To School Range, parents can choose from an wide array of shoe styles for boys and girls, featuring ASICS’ renowned GEL technology. The range has been developed to cater to kids at every stage of growth, and each pair has been designed to provide “enhanced shock absorption, allowing them to enjoy every activity with ease”. Besides innovative technology meant to deliver all-day comfort, the new range of shoes are built to last, ensuring kids are ready for the classroom and beyond.
That’s not it! Until 31 August 2024, parents who purchase any two pairs from this collection will receive a complimentary voucher for their kids to enjoy a free padel session at Danube Sports World. This offer can be availed at either of the ASICS stores in Mirdiff City Center or Dubai Mall, and online on www.asics.com as well. Prices for this range start from AED 175 onwards. Furthermore, both kids and their parents can participate in a free run and foot analysis at any ASICS store across the region.
ASICS have managed to add a personal touch to this campaign by featuring the children of ASICS’ employees as kid models, emphasising the brand’s focus on family and community.
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