New Balance has unveiled a UAE-exclusive version of the New Balance 1080v15, its flagship running shoe. The limited edition goes on sale on May 22, 2026, and reflects the energy and movement of communities across the country.
What is the UAE-exclusive New Balance 1080v15?
The launch follows the global release of the New Balance 1080v15 earlier this year. This special edition builds on that foundation and adds an intentionally understated design. A clean white upper forms the base, with red and green detailing on the heels and lace tips. The colour references remain subtle rather than declarative, keeping the shoe wearable day-to-day while also tying it to its UAE context.
Beyond aesthetics, the New Balance 1080v15 carries the same technical backbone as the global version. It runs on the brand’s new Infinion midsole foam, which delivers enhanced cushioning and improved energy return across miles. Furthermore, the shoe uses a lightweight, breathable upper with sculpted moulded contours for added structure and comfort.
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Together, the design and technology sit within New Balance’s broader “Run Your Way” philosophy, which centres on movement as something personal and inclusive. As a result, the shoe targets people who move on their own terms, whether through competitive running or simply staying active.
Why did New Balance make it UAE exclusive?
New Balance set up its Middle East subsidiary in 2019, with the UAE serving as the regional hub for its broader Middle East, Africa and India business. Since then, the brand has steadily invested in run clubs, grassroots participation and community storytelling across the country.
This launch is a continuation of that work. Senior Director Stuart Henwood said the UAE is where the brand’s regional journey began and that it remains central to its long-term plans. He further noted that the shoe recognises how movement in the UAE goes beyond performance, and that the “In It For The Long Run” ethos is about consistently showing up for communities over time. Moreover, for New Balance, every pace, path, and purpose holds equal weight under the “Run Your Way” belief.
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Where can you buy it?
The New Balance 1080v15 UAE exclusive costs AED 899. In Dubai, shoppers can find it at City Center Mirdif, Dubai Hills Mall, Dubai Mall and City Walk. Meanwhile, Abu Dhabi residents can pick it up at Yas Mall, Marina Mall and The Galleria Al Maryah Island. In addition, the shoe will also be available on the brand’s website.
Quantities are limited, and New Balance has not announced a restock, so availability is expected to be short-lived.
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