With a 30-year legacy in the bank, the Nissan Altima is a revered nameplate in Nissan’s global product portfolio. The Japanese carmaker now introduces an all-new 2023 iteration of the Altima premium sedan in the UAE region. The new Nissan Altima gets equipped with a range of stand-out features comprising an updated V-motion front grille, 19-inch alloy wheels, 12.3-inch HD display, wireless Apple CarPlay and Android Auto and Intelligent climate control. The new Altima is available in four trim levels – S, SV, SL and the unique Sport edition, which boasts a unique SR emblem and an exclusive light bluish-grey exterior. Two 4-cylinder engine configurations are on offer, a 2.0-litre turbo and a 2.5-litre Direct Injection Gasoline (DIG) mill. Nissan claims the 2023 Altima is ideal for those seeking the best all-rounder vehicle. Prospective buyers can check out the 2023 Nissan Altima by visiting the nearest Arabian Automobiles showroom in Dubai, Sharjah, and the Northern Emirates.

The final week of April 2023 witnessed Abu Dhabi host the BRED Abu Dhabi presented by Hypebeast neo-culture festival. The event, which celebrated neo-culture through music, fashion, sports, and art, had Japanese luxury carmaker INFINITI provide luxury vehicles, including the QX60 and QX80, to transport talent to and from the event venue. “INFINITI recognizes and embraces art in all forms, and when given the opportunity to support artistic expression in the region, it’s one that we wouldn’t miss. As a transportation partner, we were able to provide attendees with a serene luxury experience, rolling out the red carpet, so to speak, for the regional and international talent performing at the festival,” said Zaher Ayat, General Manager of Marketing, PR & CX, INFINITI Middle East. With this collaboration, INFINITI further bolstered its commitment to supporting cultural events and initiatives that promote creativity, innovation, and diversity while nurturing local talent.

Attention students and avid gamers of the UAE! Automobili Lamborghini is out to scout the best student racing ‘drivers’ in the UAE under its The Real Race eSports programme. This initiative will see the supercar brand tour schools and universities nationwide to identify talented virtual racers. The tournament kicks off in May, with Lamborghini Abu Dhabi & Dubai becoming the first dealer to announce its participation. The best of the lot will be taken to Nürburgring, Germany, to compete in the international finals in July. Aspiring student racers can showcase their skills in Lamborghini’s Abu Dhabi and Dubai showrooms by recording their best lap performances. The top three performing semi-finalists will make their way to the finals in Germany to compete against the best racers worldwide to win the competition and become an official Lamborghini eSports driver. 2751 participants participated in the 2022 edition, and the numbers are expected to grow higher this year. To know more about the Real Race programme, enthusiasts can call 800 Ultimate or visit the https://www.lamborghini.com/en-en/motorsport/esports link.

Stellantis reported strong results for Financial Year 2022 for its Middle East and Africa (MEA) markets whilst it also marked the automaker’s initial year of implementing its ambitious ‘Dare Forward 2030′ strategy. Stellantis MEA oversaw 11 launches in 77 markets in 2022 from which 2 new EV and 2 new PHEV models. The carmaker’s adjusted operating income was registered to have grown by four times against the numbers recorded at Stellantis’ inception. It achieved a 0.3-point increase in market share against its 2021’s results while already obtaining product quality levels originally set for 2025. Going forward, the automaker’s MEA region’s ambition is to become the market leader in its area by 2030 with a target to procure over 22% market share in the region. The brand has already embarked on the journey to accomplish the same by signing MOUs in countries like Turkey, South Africa, Egypt, Morroco and Algeria to either commence production or increase production quantity, 

Rolls-Royce Motor Cars signal the end of production of its Dawn convertible that boasted the British luxury marquee’s near-silent 6.6-litre, 563bhp twin-turbo V12 engine. While most convertibles called them 2+2 seaters with the rear seats good enough for children, the Rolls Royce Dawn posed as a legitimate full four-seater with individual seating for all occupants. And the Dawn wasn’t just a roof-slash job of the Wraith coupe, as 80% of the panels on the Dawn were unique. The Dawn still got the brand’s signature ‘Magic Carpet Ride’ which got substantiated when an American journalist passed through an area struck by an earthquake measuring 3.6 on the Richter scale, followed by a 2.7 aftershock in the Rolls Royce Dawn, only to get made aware of it by the following day’s morning press. Such was the legacy of the Rolls Royce Dawn. No word from Rolls Royce yet on the replacement model, but it’ll most certainly be an all-electric derivative.

A Land Rover Defender 130 gets donated to the British Red Cross to commemorate Queen Elizabeth II’s Platinum Jubilee. This SUV will enter active service in North Wales to support difficult-to-reach communities such as the Snowdonia Mountain range, Lleyn Peninsula and the Isle of Anglesey. With Wales ranked the second-worst area in the UK for 4G data coverage in rural areas, the Defender 130 gets specially converted with an enhanced 4G-connected antenna to provide a strong signal, a built-in phone, a VHF radio for communications and an upgraded telematics system with GPS tracking. The roof gets equipped with a solar power system to charge an auxiliary battery to power accessories.  The third row of seats makes way for a drawer system to enable teams to transport equipment such as blankets, food, and first aid supplies, with the vehicle further boasting a built-in water boiler that will allow the British Red Cross to provide hot drinks in times of crisis. Before it leaves for its service, interested individuals can view the vehicle at the Royal Windsor Horse Show to be held between 11-14 May.