TAG Heuer, part of LVHM luxury group, are diving deeper into the crypto rabbit hole with a cool feature for the Connected, the brand’s first and so far only smartwatch.
Just a couple of weeks ago, the Swiss watch manufacturer introduced a crypto payment option (through BitPay) for its U.S. website and it has now launched an upgrade for the Connected Caliber E4, allowing NFT owners to display their crypto asset on the dial.
Of course, some people will inevitably point out that you can just take a screenshot and set it up as your screensaver and… they’d be 100% correct. But that’s also beside the point.
They call it a ‘Caliber’ but that’s a term that’s normally used to talk about the movement of a watch, whereas this being a smartwatch, I reckon the term ‘software’ or even better ‘OS’ is more appropriate.
5
I guess they want to be ready for the change in the watch industry when it eventually happens.
how do you mean?
going completely digital
Damnn, the future has caught on with wristwatches…
And we’ll now see more and more of digital integration to our watches. Not my thing.
Still prefer manual dials
same. Not a big fan of smartwatches, especially from legacy brands. But then again they sort of have to do it