Morgan and Pininfarina Team Up for the Midsummer: A Super Cool Limited-Edition Ride
The key to the Midsummer’s success is striking the perfect balance between traditional craft and modern tech. Morgan’s master artisans worked side-by-side with the engineering teams, making sure both elements worked together seamlessly.
Gearheads, buckle up! Morgan and Pininfarina just dropped the Midsummer, a head-turning limited-edition sports car that’s a love letter to the old-school art of coachbuilding. It’s like a match made in automotive heaven – two of the world’s biggest names in car design joining forces to create something truly special.
Throwback Vibes with a Modern Twist
The Midsummer takes inspiration from the golden age of European Barchetta designs. Limited to just 50 units, it’s a collaboration that captures the spirit of both Morgan and Pininfarina. Think classic Morgan silhouette reimagined for the future. Built on Morgan’s latest CX-Generation platform, the Midsummer packs a punch with a powerful six-cylinder turbo engine and a smooth eight-speed automatic transmission. Every Midsummer is a handcrafted masterpiece. Forget robots – Morgan’s top artisans hand-formed every single piece of the car’s unique body. From the premium materials to the exhilarating driving experience, the attention to detail is mind-blowing.
Dream Team of Coachbuilding
The Midsummer wouldn’t exist without a shared passion for pushing boundaries. It all started with a casual chat between colleagues from Morgan and Pininfarina, and now we have this incredible car celebrating the art of coachbuilding.The Midsummer’s stunning design is the result of Morgan and Pininfarina working together like clockwork. They spent ages getting to know each other’s design philosophies and histories. This epic brainstorming session resulted in a car that stays true to Morgan’s roots while hinting at what’s to come for the brand. It’s a perfect blend of classic British style and Pininfarina’s timeless design language.
Unleash Your Inner Speed Demon
The Midsummer is built for open-air thrills. The Barchetta style puts you and your passenger right in the heart of the action, making for an unforgettable sensory experience. Plus, it’s designed to be super lightweight, aiming for a dry weight of just 1,000kg, which makes it even more fun to drive. For Morgan, the Midsummer is a game-changer. It’s a chance to experiment with new visuals while staying true to what they do best. Working with Pininfarina brought fresh ideas to the table and challenged their traditional thinking, making this a truly innovative project.
Wood You Believe It?
One of the coolest things about the Midsummer is the use of wood on the outside. Usually hidden within the body, the wood takes centre stage here, forming a shoulder line and showcasing the amazing skills of Morgan’s craftspeople. This innovative touch is a tribute to Morgan’s long history with wood and was a key request from Pininfarina from the very beginning.The Midsummer is a fusion of old-school craftsmanship and cutting-edge technology. The sleek design wouldn’t be possible without some seriously innovative engineering (even if you can’t see all of it). While Morgan and Pininfarina teamed up on the design, Morgan took the lead on engineering because of their unique production methods. The key to the Midsummer’s success is striking the perfect balance between traditional craft and modern tech. Morgan’s master artisans worked side-by-side with the engineering teams, making sure both elements worked together seamlessly. You can see this balance in the way they use the latest computer-aided design software, informed by the experience of their skilled craftspeople.
Raising the Bar
The Midsummer is a shining example of Morgan’s 21st-century coachbuilding philosophy and pushes the boundaries of what’s possible. It’s a testament to the talent and skill of Morgan’s engineering and production teams and sets a new standard for future Morgan models. The name “Midsummer” has a double meaning. First, it celebrates the peak of summer, the perfect time to enjoy the open-air feel of a barchetta. Second, it’s a nod to Midsummer Hill, a part of the Malvern Hills that overlooks Morgan’s historic factory. This geographical landmark is a big part of Morgan’s story. The Midsummer gets the special “Pininfarina Fuoriserie” emblem, which shows just how unique it is. This badge is usually reserved for one-of-a-kind creations, highlighting the collaborative nature of the project and marking the first time Pininfarina has ever used it on a production car.
Only 50 Midsummers will ever be made, and all of them have already been snapped up by lucky Morgan fans. These lucky
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