JLR reports a 29% sales increase of Plug-in Hybrid vehicles in H1 FY25

While the global EV sales figures may not be as encouraging as carmakers expected, British carmaker Jaguar Land Rover (JLR) has reported growing demand for plug-in hybrid models for the first half of this financial year. Retail sales of plug-in hybrid models by JLR are up by 29% compared to the prior year comprising a 47% increase by the Range Rover brand and an increase of 23% by the Defender brand in their respective PHEV model retail sales. Additionally, the new Range Rover plug-in electric hybrid sales have nearly doubled compared to the previous financial year.

JLR sees this positive shift in PHEV sales as a stepping stone act by customers towards transitioning entirely to battery electric vehicles (BEV). Mark Camilleri, Director of Electrification Services said: “Demand is growing for our plug-in electric hybrid models as customers become more accustomed to electrification. PHEVs offer performance, fuel economy and low emissions, with zero emissions while driving in pure electric mode. They also give clients the opportunity to adapt to a new ownership experience, including home and public charging, ahead of the launch of our next generation fully electric vehicles. JLR is able to offer a range of fuel options to meet the energy transition dynamics of each market, and we will offer a pure electric variant of each name plate by 2030 with the aim of reaching carbon net zero by 2039.”

JLR currently claims to boast a waiting list of over 48,000 clients already for the Range Rover Electric - the first in JLR’s modern lineup of zero-emissions luxury electric vehicles.