The MSO in-house division under Mclaren caters specifically to the bespoke personalisation requirements of customers. Recently, Mclaren’s MSO division announced the launch of the new Spectrum Theme – a stunning multi-tone paint finish offered for customers to apply specifically on the new 750S supercar. Mclaren claims this multi-tone paint scheme is more technical than anything MSO has developed before, where separate shades of colours bunched together create an illusion of light to dark, which “gives a sense of speed and acceleration, even when the 750S is stationary.” This offering is currently presented in three variants – Spectrum Blue, Spectrum Grey and Spectrum Orange. Further, it can be specified in unique colourways that shall be designed and delivered by MSO.

2025 marks the year when Jaguar will move its entire product portfolio to run on futuristic, near-silent-running electric-propelled motors. But before that, the British luxury firm wants to conserve distinctive notes of the Jaguar F-TYPE V8 for future generations to appreciate. Hence, the luxury carmaker has recorded the F-TYPE’s unmistakable, supercharged V8 soundtrack inside a soundproof room at Gaydon Engineering Centre, where the sports car’s exhaust note was originally tuned. These recordings will be catalogued in the British Library archives as well as its official website from Autumn 2023. Charles Richardson, Senior Sound Engineer at Jaguar, commented that more than 85 iterations of the sound were tried out before they first launched the car. He further said, “The culmination of that work – the sounds you experience driving the F-TYPE R 75 – is something we want to be available for generations to come. Archiving it with the British Library allows us to do that, and that’s something we’re very proud of.”

Held annually during the Dubai Summer Surprises (DSS), the Mercedes Mega Raffle returns to Dubai for a third term this year. This iteration launched with an exciting new entry price of AED50, where shoppers can drive home a brand new 2023 Mercedes-Benz A 200 supplied by Gargash Group. Tickets to enter the raffle can be purchased from ZOOM, AutoPro, ENOC Link and select shopping malls across Dubai. Alternatively, one can enter the raffle via the Idealz mobile app or by visiting www.idealz.com. A signing ceremony took place this week in Box Park at Idealz HQ with the attendance of partners Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), Zaid Alqufaidi, Managing Director of Emirates National Oil Company (ENOC), Shehab Gargash, Managing Director & Group CEO of Gargash Group and Jad Toubayly, Founder & CEO of Idealz. The winners of the Mercedes Mega Raffle will be announced live on stage at various shopping malls across Dubai.