Emirates Motor Company (EMC), the official distributor of Mercedes-Benz in Abu Dhabi, in collaboration with Rizk Art Initiative (RAi), has launched MANUFAKTUR Week at the EMC showroom on Airport Road.
MANUFAKTUR Week will remain open until February 25 and showcase 15 exclusive MANUFAKTUR models, including the G-Class, Mercedes-Maybach, and Mercedes-AMG models. In addition, RAi presents a curated exhibition of multidisciplinary artworks, including painting, sculpture, photography, and digital installations, promoting dialogue between art and craftsmanship in the automotive industry.
RAi, an independent cultural organisation based in Abu Dhabi, promotes artistic exchange, creative development, and cultural dialogue. Through its commitment to inclusivity and collaboration, RAi provides a platform for emerging and established artists to engage with the community and share their unique perspectives.
The MANUFAKTUR programme offers personalisation through handcrafted details, luxurious materials, and tailored design elements. Each vehicle can be made a unique expression of the customer’s individual taste by choosing from custom Nappa leather upholstery, intricate embroidery, exclusive paint finishes, and custom interior finishes.
More than just an exhibition, this Art Gallery is a community initiative open to the public. It invites art and car enthusiasts to explore the synergy between engineering and art. Visitors are encouraged to experience the fine details of handcrafted Mercedes-Benz vehicles and immerse themselves in a space where luxury and artistic expression coexist.