Chery UAE Opens New Dubai Showroom on Sheikh Zayed Road

The new showroom can accommodate up to 8 vehicles and will showcase Chery’s versatile range including the TIGGO 8, TIGGO 7 and TIGGO 4 SUVs.

The Chinese automaker Chery, in collaboration with AW Rostamani, the official distributor of Chery vehicles in the UAE, has opened doors to its all-new showroom on Sheikh Zayed Road, Dubai. With the addition of this new showroom, Chery now operates two showrooms and two service centres in the UAE, with locations in both Sharjah and Dubai, thereby expanding its footprint and reach in the country.

The new showroom can accommodate up to 8 vehicles and will display Chery’s versatile range including the TIGGO 8 PRO MAX, TIGGO 8 PRO PLUG-IN HYBRID, TIGGO 7 PRO MAX, and TIGGO 4 PRO. Some of these vehicles feature advanced driver assistance systems and eco-friendly technologies as well. Also, these vehicles are now more accessible through the ‘Chery Will Pay’ initiative, which includes 2 years of free service, 1-year insurance and 1-year registration, with every vehicle purchased.

Michel Ayat, CEO of AWR Automotive Group, stated:

“We have been pleased with our flagship facility in Sharjah, and Dubai was the natural next step in our expansion strategy. The opening of the new Chery UAE showroom marks significant progress towards our goal of making Chery synonymous with true innovation and quality, showcasing Chery’s advanced technology and luxurious design, and reinforcing our commitment to distinguishing ourselves in the automotive industry.”

Zaher Sabbagh, Director of Chery UAE, commented:

“We are thrilled to open our doors on Sheikh Zayed Road, inviting the community to experience Chery’s innovative and eco-efficient vehicles first-hand. This second outlet represents a key milestone in our expansion across the UAE and strengthens our presence. Our aggressive growth plan underscores our commitment to increasing our footprint and enhancing the customer experience.”

The opening of the Dubai showroom follows the opening of Chery’s flagship showroom in Sharjah and the Chinese automaker plans to expand its presence in Abu Dhabi and the other emirates as well. If you wish to know more about any of Chery’s models or about the brand itself, contact 800 CHERY (800-24379) or visit www.cheryuae.com.