Vietnamese electric vehicle (EV) manufacturer, VinFast, has entered into a strategic partnership with Al Mana Holding, a leading conglomerate in Qatar. This collaboration marks a significant step in VinFast’s global expansion strategy, with Qatar becoming the latest addition to its growing market presence.
Under the agreement, Al Mana Holding will serve as the exclusive dealer for VinFast in Qatar, responsible for sales and after-sales services. Leveraging its extensive experience in the automotive sector, Al Mana Holding will play a crucial role in establishing VinFast’s brand and introducing its range of electric vehicles to the Qatari market.
Both companies share a vision of promoting sustainable mobility and contributing to the region’s environmental goals. The partnership aligns with Qatar’s broader efforts to adopt cleaner energy sources and reduce carbon emissions.
VinFast has adopted a hybrid sales model, combining direct-to-consumer sales with a dealer network to expand its global reach. The collaboration with Al Mana Holding is part of this strategy, which is aimed at accelerating market penetration and enhancing customer experience.
With a strong focus on innovation and technology, VinFast offers a range of electric SUVs that cater to diverse consumer preferences. The company’s rapid growth and expanding global footprint position it as a key player in the global EV market.
The partnership between VinFast and Al Mana Holding is expected to drive the adoption of electric vehicles in Qatar and contribute to the country’s sustainable development goals.
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