Audi Middle East reports a strong start to 2023 driven by a 33% increase in car sales

Audi Middle East’s 2023 balance sheets kicked off with a strong start as the first five months of the year witnessed a 33% growth rate compared to the same period in 2022. With this, 2023 marked the strongest start to a year by Audi Middle East since 2015. The brand’s pre-owned car division, Audi Approved Plus, saw a substantial 40% increase in volume for the period. Furthermore, the brand bid farewell to its current Managing Director, Carsten Bender, as he transitioned to his new role within the brand, based in Germany. Reflecting on his time in the region, Carsten says, “As my second tenure in the region comes to an end after more than five years, I am proud to have witnessed the remarkable growth and development of the region. The first half of 2023 performance has been exceptional, showcasing the region’s immense potential and Audi’s strong presence. I am thrilled to see the region embrace electrification and make significant strides in the automotive industry. It has been an honour to be part of this formative period, especially with the launch of the first e-tron in 2018 and witnessing the incredible momentum towards electrification. I am confident in the bright future ahead.”