What is the News?
Fabled Italian Motorcycle maker Ducati has announced the second edition of the Multistrada V4 Voyagers contest as part of its ongoing 2026 centenary celebrations. The program invites Ducati Multistrada V4 owners to share their journeys, memories and experiences created on their motorcycles.
Why is this contest important in Ducati’s centenary year?
Ducati is in the midst of celebrating its centenary year, treating 2026 as a party year, and how is Ducati throwing this party? by littering the whole year with multiple special product launches and curated events.
The Multistrada Voyagers contest perfectly fits Ducati’s centenary theme, as it celebrates the bond between the brand and its adventure-touring motorcycles. By relaunching the format in its 100th year, Ducati is using real-world travel experiences from owners to highlight the Multistrada V4’s long-distance touring identity, creating a strong storytelling for the brand’s promotional identity.
Who can take part in the Multistrada V4 Voyagers Contest?
The contest is aimed at Multistrada V4 riders from around the world who are invited to submit their travel experiences through Ducati’s dedicated contest platform. encouraging riders from different markets of the world to participate and share what their journey on a Ducati meant to them.
How will Ducati evaluate the entries?
Submissions from the riders are judged across six categories. Those categories are the most adventurous trip, the most memorable group trip, the most engaging Ducati Official Club trip, the longest trip, the most extraordinary solo ride and a special mention for the story that best reflects Ducati brand identity and values.
What do the winners receive?
The winners of the Ducati Multistrada V4 Voyagers contest will receive global visibility through official Ducati channels, along with an exclusive badge, a Ducati travel kit and a personalised trophy. For many, a chance to get featured through one of the world’s most iconic motorcycles will take precedent over any other physical reward, especially when it’s part of the brand’s celebration of its monumentous feat.
