P1 Supercar Life is Dubai’s latest exclusive supercar owners club

The supercar owners club will offer exclusive track events and tours around Europe

Most passionate supercar owners yearn for luxury experiences and a lifestyle around cars. Much to the joy of Dubai’s supercar owners, a new supercar owners club called P1 Supercar Life gets launched. The P1 Supercar Life is aimed at the most selective supercar enthusiast who prefers exclusivity and the company of like-minded individuals.

An initiative by the Dubai-based Pole Position Group, the P1 Supercar Life claims to offer unique experiences that revolves around helping owners discover how their supercars “were meant to be experienced”. Apart from the usual benefits of networking with like-minded contemporaries, the P1 Supercar Life will provide “a calendar of prestigious on and off-track events”.

Members of this exclusive club will be granted access to a year-round series of track events, beginning with four private track days at Dubai Autodrome and Abu Dhabi’s Yas Marina Circuit. Bespoke events further comprise airport runway tests, dramatic hill climbs, and seven organised road drives around the UAE. A range of VIP tours across the French and Italian Alps of Europe can also be assembled via the club.

Another incentive for P1 Supercar Life members would enjoy exclusive access to hospitality facilities at the Yas Marina Formula 1 weekend. The firm further claims to offer exclusive hospitality opportunities to its members for the best F1 weekends worldwide.

The club is also readying a new facility called Supercar Hub in Dubai. Built with an automotive-themed design, the Hub will be a limited-access facility. Members can use it to relax, hold business meetings, and watch Formula 1 races and other world-class motorsports from 2023.

Ryan Trutch, Managing Director of Pole Position Group, said, “We’re using strict criteria to ensure membership is offered only to those enthusiasts who share our philosophy.” The club gets set up initially for the UAE, with plans to expand across the GCC region laid out as well in the forthcoming years.

The Covid times saw the company diversify into sim racing, propelling them to launch the Immersive Esports subsidiary in early 2022. The firm aims to draw gamers into motorsports by opening a sim racing flagship and franchise opportunity across the GCC shortly.

To know more about the P1 Supercar Life, visit their website

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