In 2024, Rolls-Royce Motor Cars reaffirmed its commitment and strengthened its position as a luxury house by creating its history’s most complex, personal, and valuable motor cars. The average value of personalisation orders per handcrafted car was 10 percent higher than the previous year, particularly in the Middle East. This has seen them invest over £300 million to expand personalisation and build capabilities at the company’s manufacturing facility and global headquarters in Goodwood, UK.
So, Rolls-Royce Motor Cars has announced its Global Dealer Awards to celebrate this year. Dealers across the Middle East celebrated exceptional success and received three prestigious awards for their performance.
The global network of dealer partners, including the Middle East, is crucial to the brand’s ‘Inspire Great’ strategy.
Dealers across the Middle East have been honoured with three prestigious global and regional awards. This achievement reflects their deep commitment to excellence and their ability to create unique, personal interactions that immerse customers in the world of Rolls-Royce Motor Cars.
The Rolls-Royce Motor Cars Global Dealer Awards recognise and celebrate the outstanding performance of individual dealer partners across a range of categories related to business objectives, brand communications, and customer service. Dealers across the Middle East were recognised with three of the six prestigious global awards, reflecting their exceptional dedication to excellence.
Rolls-Royce Motor Cars Dubai was named Dealer of the Year and Ownership Services Dealer of the Year, while Rolls-Royce Motor Cars Riyadh was named Client Engagement Dealer of the Year.
These accolades are complemented by various regional awards, including the introduction of a new category: the Spectre Social Media Reel Competition.
Entertainment and customer Centricity went to Rolls-Royce Motor Cars Bahrain, Retain to Rolls-Royce Motor Cars Kuwait, Engage to Rolls-Royce Motor Cars Riyadh, and Rolls-Royce Motor Cars Doha for the Spectre Social Media Reel Competition.
