Museum of the Future showcases Audi e-tron Vision Gran Turismo

• Developed exclusively for virtual races on console games, the Audi e-tron Vision Gran Turismo turns virtuality into reality

The Museum of the Future in Dubai showcases the future of technology. Audi Middle East has entered a long-term collaboration with them to showcase the future of transport.

The Museum of the Future represents the most important new technologies as a permanent exhibition to showcase and review different aspects of tomorrow. It gives a platform to study the future, design its ideas and create deep discussions about its trends across all scientific, economic, environmental, and social sectors. The Museum of the Future has seen multiple Audi concepts in the past, and now the Museum is showcasing a car that has been brought to life from virtual reality for the Museum’s ‘Tomorrow, Today’ exhibition.

The Audi e-tron Vision Gran Tourismo is the fourth concept car from Audi to be showcased at MOTF. Team TCI visited the Museum to see the third car, the Audi A6 Avant e-tron Concept, and our vlog on that will be out soon!

Talking about the Audi e-tron Vision Gran Tourismo. This concept was developed for virtual racing for the PlayStation 4. Audi has taken inspiration from its reality and racing heritage. Inspired by the legendary Audi 90 Quattro IMSA GTO, which thrilled motorsport fans in the late 80s, the Audi e-tron Vision Gran Turismo boasts two electric motors on the rear axle and a third one on the front, giving it an output of 600 kW (815 hp).

Carsten Bender, Managing Director of Audi Middle East, said: “With the Audi e-tron Vision Gran Turismo, we are presenting how we imagine the future of motorsport. With its three electric motors, distributed equally between the front and the rear axles, the Audi e-tron Vision Gran Turismo accelerates from 0 to 100 km/h in less than 2.5 seconds, providing unrivalled electric performance. As such, we are delighted to bring this concept car to the exhibition and showcase our brand’s forward-thinking technology.”

The Audi e-tron Vision Gran Turismo is being hosted at the Museum of the Future until February 2023 at the Audi ‘Today, Tomorrow’ exhibition on the second floor.

For more information about Audi’s partnership with Museum of the Future, visit

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