Fashion

Luxury Fashion Brand BOSS Launches Be the Next

BOSS introduces its Fall/Winter 2025 collection under the banner of its global campaign Be the Next, a message centred on ambition and individuality. The campaign unites a diverse cast — English actor Aaron Pierre, Indian talent Ishaan Khatter, SEVENTEEN’s S.COUPS, tennis player Taylor Fritz and model Amelia Gray — each chosen to reflect the idea of shaping one’s own path.

Trousers take on a wider, pleated cut this season, with double-pleated styles in Italian stretch cotton offered in black, white and olive. Designed to move between casual and formal, they pair easily with knitwear or tailored jackets.

Knitwear focuses on 100% extra-fine Italian merino wool, with crewnecks, rollnecks and polos forming the core. The palette is understated — black, grey and olive — while select pieces are produced in pure cashmere for a refined touch.Tailoring remains central, highlighted by three looks: an olive double-breasted jacket made from bi-stretch fabric with EcoVero™ and recycled fibres; a slim silver-grey two-button suit in Italian Authentico® wool; and a mid-grey check jacket with a looser, contemporary fit. Outerwear ranges from functional to statement pieces. Key designs include a recycled-down hooded parka, a brown Nappa leather jacket with ribbed detailing, a double-breasted herringbone wool coat, a blouson in the same weave and a slim alpaca-wool evening coat.

The Double B monogram makes a quiet return across polos, sweatshirts and outerwear, while accessories expand with new BOSS Watches, Eyewear and Jewellery – seen in the campaign on S.COUPS, Fritz and Gray.

The Fall/Winter 2025 collection underlines BOSS’s approach to everyday luxury: versatile, precise and made for those ready to “be the next.”

BOSS Fall/Winter 2025 is available in stores worldwide, on boss.com and through selected retail partners.