I bought a new watch, the excuse is I can always resell it

I bought the watch you see in the hero image about eight years ago. It’s made by Nautica, a brand that watch nerds love to hate, mainly because it is usually purchased by people who know the square root of duck-all about watches.

Which is true. But I don’t care. I bought it mainly because I really like the crown + crown guard combo and have been wearing proudly – once a month – since then.

And then one day I decided I didn’t want to wear it anymore. So I sold it. Thanks Facebook marketplace.

The reason I mention this is I bought a watch for $35 back in 2014 and sold it for $40 in 2022. A Nautica.

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When somebody says watches are a good investment, run away. But it is true that, generally speaking, unless you bought a really terrible watch, most timepieces do retain some resale value and can be flipped more or less quickly and easily once you find the right platform to do it.

That is the twisted reasoning behind my most recent purchase, a Seiko.

And yes I bought it for the sunburnt orange dial.

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I immediately removed the factory bracelet and replaced it with a Marine Nationale-style strap. And then I immediately replaced that one as well because I bought the wrong size.

The power reserve is around 5 minutes it seems, and Seiko 5s in general aren’t always super accurate.

But I don’t care because I love the dial. And because I’ll probably sell it on eight years from now for a $5 profit.

Call me the Wolf of Broke Street.

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