Audi Al Nabooda unveil new flagship Audi Showroom in Dubai

Audi and Al Nabooda Automobiles recently opened the doors to their brand-new flagship facility in Dubai. The new facility in Dubai marks the Middle East region’s first introduction to Audi’s progressive retail showroom. 

The new Audi flagship showroom spans three floors to showcase Audi’s diverse product portfolio including the full range of executive and luxury sedans, powerful SUVs, and performance-centric as well as EV models. It has been developed as an immersive, digitally integrated destination to elevate Audi’s customer experience. 

The opening night of the new Audi flagship showroom in Dubai saw the German luxury brand blend its illustrious heritage with its vision for the future via its models. Audi featured iconic models such as the Audi 60 Sedan, Audi 80, Audi GT 1983, Audi Quattro, Audi RS2, and Audi RS4 stationed alongside first-ever regional debuts of the fully electric Audi A6 e-tron and the latest generation Audi Q5. The newly launched Audi A5 and Audi S5 along with the Audi Q6 e-tron and RS Q8 were also exhibited. 

Commenting on the launch, K. Rajaram, CEO of Al Nabooda Automobiles, said, “The Audi Dubai showroom sets a new benchmark for automotive excellence in the region, reflecting the highest standards of innovation, luxury, and customer experience. As the first of its kind in the Middle East, this flagship location marks a significant milestone in Audi’s journey of evolution, grounded in progress, shaped by advanced technology, and designed entirely with our customers in mind. We are especially honoured to have welcomed members of Audi AG’s executive management to our showroom for this momentous occasion, underscoring the strength of our partnership and the importance of Dubai in Audi’s global strategy.”

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