Samsung and IOC Launch “Together for Tomorrow, Enabling People” Initiative

Samsung Electronics, in collaboration with the International Olympic Committee (IOC), has unveiled a new digital community platform called “Together for Tomorrow, Enabling People.” The initiative aims to foster engagement with the Olympic and Paralympic Movements, particularly among younger generations.

Launched at a dedicated event in Paris, the platform seeks to inspire and empower individuals through three key pillars: Solve, Move, and Create. The “Solve Challenge” integrates Samsung’s Solve for Tomorrow program, encouraging young people to develop innovative solutions to global challenges using technology and sport. The “Move Challenge” promotes a healthy lifestyle by motivating people to increase their physical activity through the use of Samsung smartphones. Lastly, the “Create Challenge” fosters creativity by providing a platform for digital artists to showcase their work inspired by the Olympic spirit.

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Ten teams that excelled in Samsung’s Solve for Tomorrow program were recognized as ambassadors for the “Together for Tomorrow, Enabling People” initiative. These teams, representing diverse backgrounds and innovative ideas, will play a crucial role in engaging Olympic fans worldwide and addressing social issues through the power of technology and sport.

The collaboration between Samsung and the IOC marks a significant step towards leveraging technology to enhance the Olympic experience. By combining the reach of the Olympic Movement with Samsung’s technological expertise, the partnership aims to create a lasting impact on communities worldwide.

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The initiative’s focus on youth empowerment and social responsibility aligns with the core values of both organizations. By providing a platform for young people to contribute to a better world, Samsung and the IOC are inspiring future generations to become active participants in shaping a positive future.

The launch of “Together for Tomorrow, Enabling People” signifies a new era of collaboration between the sports and technology industries, with a shared vision of using innovation to create a more connected and sustainable world.

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