LEGO Revs Up for Summer with Exciting Garage Portfolio
Build, fine-tune, and race iconic models like the BMW M4 GT3, BMW M Hybrid V8 Race Cars, and the 2023 McLaren Formula 1 Race Car. New additions this year include brick-built replicas of Mercedes AMGs and a reimagined Lambo V12 Vision GT Super Car.
This summer, the LEGO Group is putting families and car enthusiasts in the driver’s seat with their thrilling LEGO® Garage Portfolio. Unite over a shared love of racing with a diverse range of sets designed to spark creativity and fuel imaginations across all ages.
Building and Racing Fun for the Whole Family
LEGO’s Garage Portfolio offers endless possibilities for building and racing experiences. Whether you’re a seasoned car enthusiast or a budding builder, there’s a perfect set waiting to be discovered.
LEGO® Technic: Gearheads can revel in the intricate details of iconic vehicles like the Mercedes AMG F1 W14 E Performance and McLaren Formula 1TM Race Car. These advanced sets feature realistic mechanics, allowing you to build complex components like steering systems and tackle real-life vehicle designs.
LEGO® Speed Champions: Unleash your inner speed demon with meticulously detailed replicas of the world’s fastest sports cars. Build, fine-tune, and race iconic models like the BMW M4 GT3, BMW M Hybrid V8 Race Cars, and the 2023 McLaren Formula 1 Race Car. New additions this year include brick-built replicas of Mercedes AMGs and a reimagined Lambo V12 Vision GT Super Car.
Beyond the Racetrack: A World of Creativity Awaits, The LEGO® City Collection appeals to aspiring architects and city planners. Build iconic structures like police stations, airports, and even lunar space stations. For a smaller scale, choose from exciting sets featuring police cars, muscle cars, go-karts, and dedicated race driver minifigures.
The Dream Car Generator: A Summer of Unforgettable Experiences LEGO fans in Dubai are in for a special treat this summer! Two exciting mall activations offer a chance to win one of three signed sets from the Mercedes F1 Team, featuring Lewis Hamilton and Toto Wolf. The centrepiece of the LEGO brand’s summer campaign is the awe-inspiring Dream Car Generator concept.
This interactive experience combines the visual theatrics of a giant LED screen with the excitement of a live mock-up of a factory conveyor belt. Let your imagination run wild as you create your dream car using control panels and brick spots. Experience a zone-wide light show and witness the magic of LEGO come to life.
Build, Play, and Win with LEGO This Summer
“This summer, we’re thrilled to showcase our exciting lineup of vehicles and activities designed to inspire and entertain LEGO fans of all ages,” says Kristian Imhof, General Manager of the LEGO Middle East and Africa. “LEGO is about celebrating fun and creativity for the whole family. Explore the stunning Dream Car Generator, build your dream car, and join the fun with our vast LEGO Cars portfolio. We look forward to a summer filled with unforgettable LEGO experiences!”
Don’t miss your chance to win big! Purchase your favourite LEGO Vehicle in-store or online at LEGO.me to participate in the LEGO Vehicles’ Instagram live game show for a chance to win one of three signed LEGO sets from the Mercedes F1 Team. Join the live show on July 19th at 3:00 PM GST and test your knowledge of cars and F1 racing. Finalists will win signed sets, while others have the chance to win non-signed LEGO sets.
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